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you’ve got

  • Branding

  • Leads

  • Communites

  • Support

  • Content Publishing

  • Subscriptions

  • e-Commerce

  • Marketing (Get people to come to you

  • Product (keep people) - cohort: how differently are the newly users aquired using the product? who’s staying? is there a coampagin that converted but churned?

  • Get in Peoples Heads:

    • UX Studies (Qualitative reports / Use labs)
    • AB Testing (mathmetically verify your hunches)
    • Segement users (

Betrachtungsebenen, differenzierungen